PCA Endowment

PCA Endowment

The Endowment Fund of the Popular Culture Association was established in 1997 as a commitment to the long-term future of the study of popular culture.

To learn about our travel grants, visit the grants page.


Our History

The Endowment Fund of the Popular Culture Association was established in 1997 as a commitment to the long-term future of the study of American culture and popular culture in all its forms, venues, contexts, and exchanges. Since that first group of about 20 contributors made an investment in the future of the two organizations and their roles in priority research and critical inquiry, hundreds of individuals and organizations have contributed and helped increase the Endowment to its current level of about $1,500,000.

What is distinctive and special about the PCA/ACA Endowment is that it incorporates contributions of various levels and reflects a broad-based support. An endowment is the hallmark of professional academic organizations that believe their work has substantial cultural significance and impact as well as long-term implications and applications.

In 2018, seventy-six scholarships will be offered to support travel to the meeting–forty for graduate students ($500), fifteen for early-career faculty ($1,000), fifteen for International faculty ($1,000), and six for faculty from 2-year colleges ($1,000).  Research and travel to collection grants ($1,000) will be given to three individuals and one grant ($7,500) will go to support collection building.


Donate to the Endowment

To inquire about donating to the endowment, reach out to the Director of the Endowment:

Michael Marsden
Professor of English, American Studies and Media Studies Emeritus
Dean of the College and Academic Vice President Emeritus
St. Norbert College
16 Marquette Drive
Marquette, Michigan 49855

email: mike.marsden@snc.edu

Over the years, the PCA Endowment has granted graduate students, new faculty, international scholars, and others funds to support travel to the National Popular Culture Conference.  The Endowment has also helped build collections and also made it possible for scholars to travel to and use various archives, depositories, and collections.  To continue and increase availability of funds, the PCA Endowment requests funds.  Any monies sent will be placed in the Endowment and will help support travel and scholarship in the future.  If you would like more information about the Endowment or about donating to the Endowment, please contact Michael Marsden at the address above.

The Endowment has four central goals:

  • To develop and sponsor initiatives which encourage scholarship and promote the dissemination of knowledge and new perspectives in Popular Culture Studies and American Culture Studies;
  • To stimulate and support the internationalization of the fields of Popular Culture Studies and American Culture Studies, broadly and inclusively conceived;
  • To encourage the collection and preservation of cultural artifacts and materials needed by scholars and historians for study;
  • To increase professional recognition and public visibility of the Popular Culture Association and the American Culture Association and to enhance the members’ roles as public scholars connected to society and culture.

Giving Categories:
(over a ten-year period)













Ray Browne Society